Legal

Privacy Policy

Last updated: 9 September 2026

BrightNest ("we", "our" or "us") respects your privacy and is committed to protecting personal data. This Privacy Policy explains how we collect, use and protect personal information when you use the BrightNest platform and service.

This policy applies to visitors of our website and clients of our services.

1. Who we are

BrightNest is a service that monitors publicly available planning application data and sends postal introductions on behalf of its construction-industry clients to property owners who have submitted planning applications.

For the purposes of data protection law, BrightNest acts as a data controller for personal data collected through our website and services. Where we send letters on a client's behalf using client-supplied branding, our client is responsible for the content of that letter and we act as a processor for the sending itself.

If you have questions about this Privacy Policy you can contact us at:

Email: hello@brightnestmedia.ai

2. Information we collect

Information you provide

When you create an account or use our services we may collect:

  • Name
  • Email address
  • Business name, trade and services offered
  • Service patch (postcode and radius)
  • Brand assets (logo, colours) used in your letters
  • Billing information
  • Account login details

Platform usage information

We may collect information about how you use the platform, including IP address, browser type, device information, login activity, pages viewed and actions performed within the platform. This helps us improve the service and detect misuse.

Planning application data

BrightNest collects planning application information from publicly available sources such as local authority planning portals. This information may include property addresses, planning application details, and publicly listed applicant information where available. This data is obtained from public records and is used to provide our letter introduction service.

Letter engagement data

When a recipient scans the QR code on a letter, we record the scan (date and time) so our client can see engagement with their letters. QR profiles link to the client's business contact details; no recipient profile is built by us.

3. How we use your information

  • Providing our services — to create and manage client accounts and send letters on clients' behalf.
  • Processing transactions — to process subscription payments.
  • Sending letters — to print and post physical letters to property addresses matched to a client's patch.
  • Improving the platform — to analyse usage and improve reliability and functionality.
  • Customer support — to respond to enquiries or provide technical assistance.
  • Security and fraud prevention — to detect suspicious activity, protect the platform and enforce our Terms.

4. Legal basis for processing

Under UK GDPR we rely on the following lawful bases:

  • Contractual necessity — processing required to provide the BrightNest service and manage client accounts.
  • Legitimate interests — processing planning application data and platform usage data in order to operate and improve the service, including direct mail in the course of a person's professional or trade activity.
  • Legal obligations — where we are required to retain information for legal or regulatory purposes.

5. Marketing communications

We may send service-related emails such as account notifications, payment confirmations and important platform updates. Users may also receive occasional product updates and can unsubscribe from marketing emails at any time.

6. Sharing of information

We do not sell personal data. We may share information with trusted third parties that help operate our services, such as payment processors, hosting providers, printing and mailing providers, and analytics providers. These service providers only process data on our behalf and are required to protect it. We may also disclose information if required by law or to protect our legal rights.

7. Data retention

We retain personal data only for as long as necessary to provide our services and comply with legal obligations. Account data may be retained for a reasonable period after account closure for security, legal or financial record keeping.

8. Data security

We implement appropriate technical and organisational measures to protect personal data from unauthorised access, loss, misuse and disclosure. However, no internet-based service can guarantee absolute security.

9. Your data protection rights

Under UK data protection law you may have the right to request access to the personal data we hold about you, request correction of inaccurate information, request deletion of your personal data, request restriction of processing, object to certain types of data processing, and request transfer of your data. Requests can be made by contacting us at hello@brightnestmedia.ai. You also have the right to complain to the Information Commissioner's Office (ico.org.uk).

10. Planning data and public records

BrightNest processes planning application information obtained from publicly available planning authority websites. This information is part of the public planning process and is made publicly accessible by local authorities. BrightNest provides tools that use this publicly available data to send postal introductions on behalf of trades that serve the planned work.

If you have received a letter about your planning application and do not wish to receive further correspondence for that project, contact us at the address above and we will suppress the address.

11. Cookies

Our website may use cookies or similar technologies to keep users logged in, analyse platform usage and improve website performance. Users can control cookie settings through their browser.

12. Third-party services

Our platform may rely on third-party services such as payment providers, printers and mailing services. These services process personal data in accordance with their own privacy policies.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any updates will be published on this page and the "Last updated" date will be revised.

14. Contact information

If you have any questions about this Privacy Policy or how your data is handled, please contact BrightNest at hello@brightnestmedia.ai.